Category management remains one of the key business processes for retailers and suppliers, enabling them to work together – both strategically and tactically – to drive shopper appeal and category growth.

At maran, we offer a range of category management services to help grow your categories, ensure they remain efficient and customer-centric:

  • Category Planning
  • Category Visions
  • Range Reviews & Merchandising Centre Support
  • Joint Business Plannning
  • Space Analysis
  • Category Insight and Data Strategy
  • Market & Customer Insight
  • Shopper and Consumer Research
  • Retail Safaris, Store Visits & Competitor Assessments

Our team has strong experience from the grocery and general merchandise sectors, covering retailers, FMCG and non-food suppliers, as well as leisure and entertainment clients.